Coldplay tease 15 second clips of new album tracks on Instagram

Following the performance of their new single at the American Music Awards on Sunday night, Coldplay have taken to Instagram this afternoon (@Coldplay) to exclusively tease 15 second clips of tracks from their upcoming album, A Head Full Of Dreams.

From 12pm (GMT), the band are sharing a post of each new track from the album, in sequence and at hourly intervals, on their Instagram feed. The first track teased is the album’s headline track ‘A Head Full Of Dreams’. The band also posted an Instagram image of the album cover, revealing the track order and listing this morning.

Coldplay join both established and emerging music artists, who are using Instagram to share new material and connect directly with their fans. Rihanna (@badgalriri), Lana Del Rey (@honeymoon), Justin Bieber (@justinbieber) and Muse @muse have all teased new music on Instagram this year, while Adele (@adele) took to Instagram to preview her new album artwork.

#Track2 #Birds #AHeadFullOfDreams #Coldplay #TenDaysUntilAHFOD

A video posted by Coldplay (@coldplay) on Nov 24, 2015 at 5:00am PST

#Track1 #AHeadFullOfDreams #Coldplay #TenDaysUntilAHFOD

A video posted by Coldplay (@coldplay) on Nov 24, 2015 at 4:00am PST

Ten days until A Head Full Of Dreams is released! We’re celebrating by posting a preview of each song, in order, at hourly intervals. We begin in 30 minutes... #AHFOD #Coldplay

A photo posted by Coldplay (@coldplay) on Nov 24, 2015 at 3:30am PST